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UCaaS is becoming more popular as carriers roll out more sophisticated and integrated packages to users. Learn why it might make sense to consolidate your vendors.

Unified communications as a service continues to pick up steam. More than 45% of companies use UCaaS for their communications needs, according to Metrigy’s 2022 “Workplace Collaboration MetriCast” global study of 900 organizations.

Earlier Metrigy studies found that, when IT buyers were asked to identify their primary UC service provider, carriers often ranked first. This is especially true for global, multinational providers that must meet local regulatory requirements.

Thanks to a competitive market — as well as various go-to-market approaches by UCaaS vendors — buyers have a lot of choices when assessing UC. These include buying “over-the-top” services directly from vendors, among them Dialpad, 8×8, GoTo, Microsoft, RingCentral, Vonage, Webex and Zoom. Or they can create their own packages. Service providers such as Comcast Business/Masergy, Lumen and Verizon, for example, offer their own UCaaS, as well as provide managed over-the-top packages from partners.

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